What is Sales? How do you do sales? And which is the best way of sales?

What is Sales? How do you do sales? And which is the best way of sales?

Friends! Today we will see which is the easiest and most effective way to do sales?

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And we will learn these sales methods from the person who used to come home earlier and lived on his wife's money but today earns million dollars every month.

To understand the most effective way of sales, we first understand the customer pyramid. Suppose we go to sell a mass gainer supplements and all our customers are only in India which we can represent with a pyramid.

The size of this pyramid is 125 crores because India's population proximity is the same. Now because we want to sell a mass gainer supplement, then also understand that all the 125 crore people will not be interested in it.

So let us assume that only one crore people across India want to buy this supplement, the remaining 124 crore either do not belong to that age group or they are old women who have diabetes and that is why they are interested in your mass supplement. Otherwise these one crore people who are your market will be divided into three parts.

For example First of all IT hot market i.e. people who just want to take supplement because maybe they have seen some motivational gym video or recommended it by one of their friend who made a good body in three months.

It is easiest to sell supplements to these people because in that state of mind we just have to bring our product in front of them with a good story and it will be sold but this market ie hot market is the smallest in size.

For example only 1% of the people come forward to buy our product immediately.

At the same time, all the shopkeepers to the internet market are engaged in selling them the same and that is why the competition is highest in this hot market and the profit is lowest.

The next major segment of the market comes which we call the road market.

It accounts for 40% of the total market. There are 40 lakh people in this, ie those people who know that supplements can benefit them but they are not in such a hurry. To sell our product in this market, we have to give these strong measures.

A strong region will have to be given and a trust will have to be built so that we can sell our products to them.

The last market is the local market and it is attended by almost 60% of the total market population. These are the people who don't even know yet that your product can help them.

For example, in this case, many people who are thin due to which they are unable to get married or lack confidence, then they still do not know that they can make an attractive body by taking one of your mass gainer supplements so that they can increase their confidence.

And you can improve your relationship. They will have to tell us more stories and give a strong reason so that we can sell our product to them.

Do you understand that if we want to capture the largest share of the market then we have to learn to sell our product to the warm and cool market.

All the psychological tricks are to capture this market and this selling technique is the only solution by which we can capture the warm and cool market.

Suppose you are in love with a girl and both of you want to get married. But you will marry that girl only if you can impress her dad who has come to meet you today and he wants to see your house too. Now there are two routes to your house, in one way those people come to you who do not like you much and give negative comments all the time.

For example, what a useless boy no one should give to his daughter. On the other way to your house, those people come who are very impressed with you and always make positive comments on seeing you.

For example every mother should get such a boy. What a lovely child I wish my boy was like that too.

Now one room out of three rooms in your house is very dirty, where your friends drank alcohol last night and bottles of liquor. The second room is very clean where there are idols of God. The third room is also with you and your childhood photographs have been kept there, where a famous politician has also kept that photo for your achievements giving you prizes.

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Now because you have to show your house to that girl's father and talk to him, then you have three options.

In the first case, you take the girl's father to your house by the way where your numbers give you a negative comment that no one should give it to your girl and as soon as you enter the house, you go to the room where But the bottle of liquor falls and in the end you take him to the room and say uncle, I love your daughter very much.

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In this case, we both know that the chances of you and that girl's marriage are almost zero.

In the next case you take that girl's father from your nice neighbourhood, where your neighbors comment on what a lovely boy he is. I wish everyone got such a boy.

After that you take his father to the room where you have a photograph with the Chief Minister and you are getting the prize for your life and finally you take him to the room and tell your achievements, Uncle I am yours.